CPS GfK has changed its name and visual identity to YouGov.This follows the acquisition of CPS by YouGov. Ten months after its acquisition by consumer opinions market leader YouGov, Consumer Panel Services (CPS GfK) - the established leader in European household purchase data - has rebranded to YouGov. A new chapter for CPS GfK It [...]
YouGov is an England-based market research and data analytics firm that offers solutions such as audience intelligence and campaign activation for businesses.