Paladin Blog In Demand Soft Skills for Marketing Professionals

For recruiters and hiring managers seeking marketing talent, hard skills typically top their must-have list. Experience in areas like digital marketing, analytics, and content development are typically in high demand. There’s no question that these can be a competitive advantage and an important addition to your team, but hard skills shouldn’t be your only area of focus. In its Global Talent Trends 2019 report, LinkedIn says that 91 percent of talent professionals believe soft skills are currently “transforming the workplace,” and are vital to the future of recruiting. “A particular programming language may go out of fashion,” LinkedIn writes, “but creativity, adaptability, and collaboration skills will always be valuable.” Just as the hard skills that recruiters desire most from year to year can vary, so too do the soft skills. Let’s look at the skills that hiring managers will be watching for this year. Communication If you’re an account manager… The post In Demand Soft Skills for Marketing Professionals appeared first on Paladin Staffing.