Source: NewYork Post

Pedialyte: Pedialyte is targeting the adult holiday hangover market

Pedialyte - it's not just for babies anymore. After years as a semi-underground hangover "cure," the parental staple for fighting infant dehydration is now being aggressively marketed for adults who indulge in holiday booze binges. Pedialyte is touting powdered drink packets in cherry and grape flavors. Just add water and experience the "Pedialyte Sparkling Rush"...

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Est. Annual Revenue
$25-100M
Est. Employees
25-100
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