Esports infrastructure company ReKTGlobal has announced a partnership with data marketing platform Pico Get Personal. As a result, the two parties will collaborate to provide ReKTGlobal's partners with first-party data on who is viewing live streams. RELATED: ReKTGlobal gets comfortable with AutoFull partnership The partnership will see the infrastructure company implement Pico technology into streams that are [...]
Pico is an Israel-based SaaS platform that provides solutions such as fan engagement, business intelligence, and digital marketing for sectors including media and sports.