Plan-Net Blog IT metrics VS Business Value: How can you effectively get your message across?

  In today’s fast-paced digital world, innovating and investing in the right IT technology is essential in order to remain competitive. However, demonstrating the value of the services that IT teams build and deliver is surely one of the greatest challenges that CIOs are facing in 2020. Even in today’s digital age, what IT does is often seen as a ‘black box’ by business leaders, who do not always understand how IT contributes to achieving business goals. Similarly, according to a recent survey conducted by Gartner, only 7 percent of organizations are successful at demonstrating business value IT (BVIT) and over 45 percent of them do not even have a formal way of measuring. In this context, IT projects and investments can be perceived as meaningless if returns on investments are not delivered. So, the question is: what can you do to effectively demonstrate business values to business leaders who do not have an IT background?