CPG Manufacturers are Adding Tools and Analytics to Combat Inflation and Bolster Revenue Management Capabilities, POI Report finds The Promotion Optimization Institute (POI), the leading resource for marketing, trade and merchandising executives, today released its 2022 POI Enterprise Planning Vendor Panorama (EPx) report, an annual analysis and survey of 19 Global Solutions Providers. The annual POI EPx study [...] The post Promotion Optimization Institute Identifies 2022's Top Enterprise Capabilities and Vendors appeared first on MarTech Series.
