Poq Blog 2024: The rise of the Super App in retail

In today's hyper-connected world, the omnipresence of smartphones is undeniable. From unlocking our cars to setting alarms, monitoring bank balances, and managing personal and business affairs, these devices have become the quintessential modern tool. Phones are the linchpin of our social interactions, consumption habits, communication, work engagements, learning endeavours, reading sessions, fitness routines, and so [...]