RollWorks, an ABM platform and division of RollWorks, teamed up with Postal.io, an offline engagement platform, to help B2B organizations create automated offline campaigns that provide fully integrated omnichannel ABM strategies. The partnership marks Postal's first workflow collaboration with an ABM company, and is enabled by connecting data in HubSpot. Postal's platform helps organizations of all sizes [...]The post RollWorks Partners With Postal.io To Integrate Direct Mail Into ABM Strategies appeared first on ABM In Action.