Privia Blog Emphatic Writing Tactics for Persuasive Proposal Oomph

Persuasive writing is a powerful best practice when developing large, complex narrative proposals; we use it to influence evaluators and convince them to believe in our solution and take action. Writing emphatically is one of persuasive writing’s most powerful tactics. By emphasizing important words, such as experience or benefits, or important phrases like problem-solution fit or insight-enabling analytics, we strengthen our persuasive argument. Setting aside textual effects like capitalization and font size, here are three ways to use emphatic writing to give your narrative proposal writing more persuasive oomph.