Big data might be a trending topic, but few companies have created the processes necessary to fully capitalize on the storehouses of digital information at their disposal. Case in point, a 2016 Gartner survey found that while 48% of companies invested in big data solutions, only 15% reported deploying those solutions into production. Before we go any further, let's define [...]The post 5 Ways SMBs Can Benefit from Big Data appeared first on ProfitBricks Blog.