Publica by IAS, a leading Connected TV (CTV) ad server owned by Integral Ad Science, has formally announced its new global partnership with Vevo, the world's leading music video network. This collaboration enables Vevo to improve their advertisers' targeting capabilities, [...]The post Vevo Partners with Publica by IAS to power global CTV ad serving appeared first on ExchangeWire.com.
Publica is a California-based connected TV advertising platform that offers ad pod automation, OTT header bidding and campaign management for businesses.