Source: Pursuant Health Blog

Pursuant Health Blog What merger madness and the retailization of health care means for health and wellness advertisers

The current merger mania among healthcare giants like CVS / Aetna, Walmart / Humana and Cigna / Express Scripts points to the increasing importance of the retail setting as a hub for health engagement, whether it's grabbing over the counter medication, filling a prescription, or having a health screening or lab test performed by a ...What merger madness and the retailization of health care means for health and wellness advertisersRead More »The post What merger madness and the retailization of health care means for health and wellness advertisers appeared first on Pursuant Health.

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