Rainbow Shops, a fashion retailer with 12,000 employees worldwide, announced it has selected and integrated Kustomer, a top-rated CRM for modern customer experiences, as its omnichannel customer service CRM platform. Just weeks before the start of peak holiday shopping season, Rainbow Shops took the bold step of replacing Salesforce Service Cloud with Kustomer, enabling Rainbow to [...]The post Rainbow Shops Selects Kustomer CRM Platform appeared first on MarTech Series.