ReTargeter Blog Why Frequency Capping Isn't Enough

Imagine this: you're on an e-commerce site, looking at a refrigerator because yours is on its last legs. You aren't ready to buy yet and would like to do more research before you purchase, so you exit the site and log into your social media. In a banner ad on your Facebook page, you see [...]The post Why Frequency Capping Isn't Enough appeared first on Retargeter.