In 2023, Rock Content's Marketing team implemented a testing routine to foster a Growth Hacking perspective among its members, encouraging them to create hypotheses for improvements and test them. All of this, of course, followed a reliable, data-based method. I'm not a UX expert. Despite having taken statistics classes in college, analyzing data in a [...]The post Side Banner or Fixed Banner? How I Increased Our CTR by 50% by Changing the Banner's Position on the Blog appeared first on Rock Content.
Rock Content is a Florida-based content marketing firm that offers solutions including sales enablement, brand experiences and engagement for businesses.