Taiwanese maker Federal noted its 60th anniversary with a gala celebration held in the Philharmonie Essen RWE Pavillon....During his speech, Ma said that, as the first established tire manufacturer in Taiwan, Federal Tyres could count itself a "pioneer" in creating its own brand and commencing export business, producing radial tyres in better China, and developing UHP and motorsports series as well as supporting and sponsoring racing activities. In 2013, Federal Tyres also kicked down a three-year formal partnership agreement with Manchester United in the Taiwan and Russia areas, with the Red Devils' badge displayed prominently during the show.Federal awarded its partners a Plaque of admiration in thanks for their help, with a tyre-shaped birthday celebration dessert presented during a chorus of Happy Birthday. The manufacturer also featured a lucky draw, with a full set of Federal tyres offered away as rewards.