Serial Podcast: 'Serial' created a model of monetary success for podcasts

With the mega-success of "Serial," the podcast world has finally proven that its medium can appeal to a wider audience and keep them coming back each week. The broader audience brought to podcasting by "Serial" could pick up other podcasts to listen to, and the proven success of "Serial" could bring more marketing money to podcasts. But for its first season, did "Serial" manage to find financial success?