Simple Habit: Meditation app Simple Habit sells to wellness marketplace Ingenio, pivots the company to Sleep Reset

Y-Combinator and Foundation Capital-backed mediation app Simple Habit has been acquired by Alpine Investors-backed wellness marketplace company Ingenio. Because of this deal, Simple Habit will rebrand itself to Sleep Reset -eponymous to a sleep-focused app it launched last year. Simple Habit was founded by Yunha Kim in 2016 with the aim to be the "Netflix [...] Meditation app Simple Habit sells to wellness marketplace Ingenio, pivots the company to Sleep Reset by Ivan Mehta originally published on TechCrunch