Smarkets: Jason Trost fronts debut advert of SBK 'rewriting the sportsbook' campaign

Smarkets has declared a 'full assault' on all UK bookmakers launching its new nationwide multi-channel campaign promoting its SBK sportsbook. Launched this Monday, under the title of "SBK - The ad we weren't allowed to make, but we made it anyway" - the campaign sees Smarkets CEO Jason Trost 'take direct aim at SBK competitors'. ...