SnapStream Blog What Is News Avoidance and How Can You Avoid It?

The Reuters Institute has reported an upsurge in the number of people that actively avoid the news. News avoidance is a growing problem that threatens not just the media industry but democracy at large. While news avoidance still existed in earlier years, the COVID-19 pandemic has fuelled this trend and worsened an already bad situation. In early 2020 when news of the pandemic first hit, most of the world sought answers and information on the pandemic from news sources. Initially, there was an increase in news consumption, but this changed as the pandemic progressed. Some people, feeling stressed and helpless about the situation, began to avoid the news because of the anxiety it caused them.  In this article, we will be discussing news avoidance, its effects, and how to get back the news avoidant consumers.