SpaceCraft Blog What to Consider When Building a Franchise Website

What are the benefits of owning a franchise? When starting a franchise, business owners can run a business that already has an established template for success. They have the power of a strong, established brand, a pre-delivered set of tools to start their business, as well as the peace of mind that comes with a corporate team that is there to help. The franchise formula has been proven to work. However, many franchises struggle with creating and maintaining the online presence of their locations. Some franchises have one website that has little input from the individual franchisees. Others do not have guidelines for creating websites, which leaves franchisees on their own to build a website that may not work as well as it should. By utilizing a franchise website builder, both franchise owners and franchisees can utilize a website that strikes a balance between brand consistency and individuality.