DATA-DRIVEN MARKETING Direct Mail still delivers the best return on investment! ANA RESPONSE RATE REPORT 2021 FORMAT - NEW DATA Direct Mail coupled with other marketing platforms tops the list with 112% ROI The Association of National Advertisers (ANA) has released its long awaited 2021 Response Rate Report (membership required) that once again reinforces direct [...]The post Direct Mail Response Rate Report 2021 appeared first on Spectrum Marketing Companies.