Syntax Creative Blog Updates to Spotify Metrics in Regards to Artificial Streaming (November 2024)

Syntax Creative is one of the top independent digital distributors and marketing agencies in the world, representing hundreds of labels 10’s of thousands of songs. On November 7th (effective for data on November 6th), Spotify will update our data systems to remove more artificial streams from tracks’ all-time stream counts and artists’ monthly listener counts on the Spotify app. They already catch and cleanse the majority of artificial streams before they reach public surfaces — and do not pay out […] The post Updates to Spotify Metrics in Regards to Artificial Streaming (November 2024) appeared first on Syntax Creative.