T.G.T. Enterprises, Inc. Blog Predicting the Future: The 3 Must-Have Metrics That Reveal Customer Churn Potential

Churn: the annual rate in which customers leave a brand. As marketers, we're always looking at ways to retain and nurture the customers we have, and thus keep churn at a minimum. We know that it costs much more time and money-65-80% of your marketing budget-to acquire a new customer versus retaining an existing customer. [...]The post Predicting the Future: The 3 Must-Have Metrics That Reveal Customer Churn Potential appeared first on Anderson Direct & Digital : Blog.