Talent Hack: Talent Hack Raises $17M for its End-to-End Platform that Empowers Fitness Professionals to Build and Manage Their Own Businesses Online

The importance of the platform economy has surged as the pandemic accelerated rapid digital adoption across many verticals and the concept of work shifted to more flexible offerings in the face of uncertainty. With lockdowns shutting down in-person fitness centers, fitness professionals were forced to swiftly embrace the creator economy or expand their existing offerings to focus on digital. Talent Hack is an end-to-end software platform that enables fitness and wellness creators to manage their business online whether it's offering streaming live classes, providing on-demand content, selling bundled classes, or even networking with peers to learn best practices. Traditionally, those in the fitness industry have been largely dependent on the gyms or studios they worked for and perhaps social media for distribution and discovery. With Talent Hack, they are able to build their own platform-oriented business, developing more meaningful relationships with their audience/customers, while collecting incredibly valuable data along the way. AlleyWatch caught up with Talent Hack CEO and Founder Alexandra Bonetti to learn more about how her experience as a fitness studio owner inspired the business, the company's future plans, latest round of funding, from Emergence Capital and Global Founders Capital.