Source: The Executive Connection (Tec) Australia And New Zealand Blog

The Executive Connection (Tec) Australia And New Zealand Blog The guide to marketing metrics that really matter

It’s easy for a business to become overwhelmed with the sheer amount of marketing data that it has collected. But marketing data isn’t just “data”, it is critical to improving and directing a marketing strategy. Just as logistics and shipping analysis is necessary for fine-tuning business operations, marketing data is necessary for identifying potential opportunities and points […] The post The guide to marketing metrics that really matter appeared first on Australia.

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