NEW YORK, April 03, 2025 (GLOBE NEWSWIRE) -- The law firm of Kirby McInerney LLP notifies investors of the approaching April 21, 2025, deadline to seek the role of lead plaintiff in a federal securities class action filed on behalf of those who acquired The Trade Desk, Inc. ("Trade Desk" or the "Company") (NASDAQ:TTD) securities between May 9, 2024, through February 12, 2025 ("the Class Period").[LEARN MORE ABOUT THE CLASS ACTION] On June 6, 2024, prior to the Class Period, Trade Desk launched Kokai, a generative AI forecasting tool, and began transitioning its clients to Kokai from the Company's older ad-buying platform Solimar. Trade Desk touted the transition to investors as a seamless "switch over to the new" platform, and one "without the disruption that comes from yanking something out of the box and maybe having something totally hate it and just be angry." Trade Desk further claimed to expect "full adoption" of Kokai "over the course of 2024 [.]"On February 12, 2025, Trade ...Full story available on Benzinga.com
The Trade Desk is a California-based media buying platform that allows marketers to create, manage, and optimize data-driven digital advertising campaigns.