TouchBistro: TouchBistro 2025 Canadian Diner Trends Report Shows Plateau in Dining Demand, Cost-Sensitivity at the Forefront

Share this Story : TouchBistro 2025 Canadian Diner Trends Report Shows Plateau in Dining Demand, Cost-Sensitivity at the Forefront Copy Link Email X Reddit LinkedIn Tumblr Share this Story : TouchBistro 2025 Canadian Diner Trends Report Shows Plateau in Dining Demand, Cost-Sensitivity at the Forefront Copy Link Email X Reddit LinkedIn Tumblr Share this Story : TouchBistro 2025 Canadian Diner Trends Report Shows Plateau in Dining Demand, Cost-Sensitivity at the Forefront Copy Link Email X Reddit LinkedIn Tumblr Share this Story : TouchBistro 2025 Canadian Diner Trends Report Shows Plateau in Dining Demand, Cost-Sensitivity at the Forefront Copy Link Email X Reddit LinkedIn Tumblr This section is Partnership Content supplied The content in this section is supplied by Business Wire for the purposes of distributing press releases on behalf of its clients. 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The content in this section is supplied by Business Wire for the purposes of distributing press releases on behalf of its clients. Postmedia has not reviewed the content. The content in this section is supplied by Business Wire for the purposes of distributing press releases on behalf of its clients. Postmedia has not reviewed the content. Breadcrumb Trail Links TouchBistro 2025 Canadian Diner Trends Report Shows Plateau in Dining Demand, Cost-Sensitivity at the Forefront Author of the article: Business Wire Published Apr 01, 2025 • 6 minute read Join the conversation TouchBistro 2025 Canadian Diner Trends Report Shows Plateau in Dining Demand, Cost-Sensitivity at the Forefront Author of the article: Business Wire Published Apr 01, 2025 • 6 minute read Join the conversation Author of the article: Business Wire Published Apr 01, 2025 • 6 minute read Join the conversation Author of the article: Business Wire Author of the article: Business Wire Business Wire Published Apr 01, 2025 • 6 minute read Join the conversation Join the conversation Join the conversation Article content Survey of 1,000 Canadian diners shows consumers are maximizing their spending power by planning ahead TORONTO - All-in-one POS and restaurant management system, TouchBistro , released its annual 2025 Canadian Diner Trends Report , surveying 1,000 diners across the country. In contrast to their American counterparts, who have increased how frequently they dine out and order takeout and delivery, Canadian diners are taking a far more cautious approach when faced with rising costs. Advertisement 2 Story continues below This advertisement has not loaded yet, but your article continues below. Advertisement 2 Story continues below This advertisement has not loaded yet, but your article continues below. Story continues below Story continues below This advertisement has not loaded yet, but your article continues below. This advertisement has not loaded yet, but your article continues below. This advertisement has not loaded yet, but your article continues below. This advertisement has not loaded yet, but your article continues below. Article content Taking a closer look at the 2025 Diner Trends Report, Canadians are being increasingly intentional with where they put their dollars - whether that is prioritising cost or hype from a MICHELIN Star or social media. Key data points: Canadians who dine out daily has decreased by 50 per cent since the previous year, but fast food is seeing a notable uptick with 25 per cent saying they choose fast food most often when dining out, which is up from 17 per cent in 2023. 88 per cent of diners at least occasionally rely on a restaurant's popularity on social media before deciding whether or not to eat there. Almost two-thirds (65 per cent) of Boomers say service charges deter them from going to restaurants, which is higher than the 56 per cent average among all surveyed diners. Canadian diners are 21 per cent more likely to visit a restaurant if it has a MICHELIN Star. Advertisement 3 Story continues below This advertisement has not loaded yet, but your article continues below. Advertisement 3 Story continues below This advertisement has not loaded yet, but your article continues below. Story continues below Story continues below This advertisement has not loaded yet, but your article continues below. This advertisement has not loaded yet, but your article continues below. This advertisement has not loaded yet, but your article continues below. This advertisement has not loaded yet, but your article continues below. Article content "The 2025 Diner Trends Report shows that economic conditions have a clear impact on dining habits, and Canadians are being responsible spenders," said Samir Zabaneh, Chairman and CEO of TouchBistro. "As a result, Canadian diners are being strategic in where they spend their hard earned dollars. People are looking to maximize value, from reviewing menu prices before deciding on where they'll dine to leaning into loyalty programs. Restaurant operators should be attentive to what matters most to diners in order to draw new and returning customers." Tipping Culture With rising costs of goods, it is no surprise that the average check size has also gone up. The average meal out costs Canadians $63, which is a $7 increase from the year prior. Despite heftier price tags, over 1-in-5 (21 per cent) of diners say they are tipping more than before when dining out. Still, the majority (67 per cent) of Canadian diners are tipping the same amount - which is 15 per cent on average. Advertisement 4 Story continues below This advertisement has not loaded yet, but your article continues below. Advertisement 4 Story continues below This advertisement has not loaded yet, but your article continues below. Story continues below Story continues below This advertisement has not loaded yet, but your article continues below. This advertisement has not loaded yet, but your article continues below. This advertisement has not loaded yet, but your article continues below. This advertisement has not loaded yet, but your article continues below. Article content While dining out is more expensive than ever before, the average spend for ordering takeout or delivery, $38 in 2024, actually dipped by $1 from the year before. The average tip for takeout and delivery is 12 per cent. For both dining in and takeout and delivery, Gen Z are the most price-sensitive, paying on average $40 when dining in and $27 for takeout and delivery, whereas Gen X are the biggest spenders, paying on average $68 when dining in and $42 for takeout and delivery. However, that is not to say Gen Z is the stingiest generation. In fact, they are also the biggest tippers - tipping 16 per cent when dining in and 14 per cent for take out and delivery. Planning Ahead When every dollar counts, Canadian diners love to plan ahead to ensure they are maximizing their dining experience. 97 per cent of diners consider menu prices and value for money before deciding on where to eat, and nearly six in 10 (58 per cent) said menu prices/value for money is the most important factor when deciding which restaurant to visit. Advertisement 5 Story continues below This advertisement has not loaded yet, but your article continues below. Advertisement 5 Story continues below This advertisement has not loaded yet, but your article continues below. Story continues below Story continues below This advertisement has not loaded yet, but your article continues below. This advertisement has not loaded yet, but your article continues below. This advertisement has not loaded yet, but your article continues below. This advertisement has not loaded yet, but your article continues below. Article content As part of Canadian diners' process in choosing where to dine in, a whopping 88 per cent of diners will always or occasionally check out the restaurant on social media before deciding whether or not to eat there. Surprisingly, Facebook still has the biggest influence on which restaurants diners decide to visit , with 21 per cent using Facebook, compared to 13 per cent for Instagram and 4 per cent for TikTok. When looking at generational differences, Instagram is the top choice for Gen Z (32 per cent), while Facebook is top of the list for Millennials (25 per cent), Gen X (21 per cent) and Boomers (20 per cent). Additional ways Canadian diners are planning ahead this year: Almost half (49 per cent) of diners make reservations at least occasionally, versus 41 per cent who said the same last year Over 1-in-3 (35 per cent) have used Google Reviews over the past three months to help decide where to dine 40 per cent of diners utilise restaurant loyalty programs, up five per cent from last year Advertisement 6 Story continues below This advertisement has not loaded yet, but your article continues below. Advertisement 6 Story continues below This advertisement has not loaded yet, but your article continues below. Story continues below Story continues below This advertisement has not loaded yet, but your article continues below. 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