The ALS Ice Bucket Challenge took center stage on social media in July 2014, with over 2.4 million videos on Facebook and 1 billion views on YouTube. The campaign went viral very quickly and became a sensation that involved every day social media users and celebrities. The campaign raised $220 million for ALS research and Read moreThe post Analyzing the Effect of the ALS Ice Bucket Challenge on Health Consumers' Conversations appeared first on Treato Blog.