Vennscience Blog Your One-Stop Shop for SaaS Marketing Success [Tips, Tools & More]

There are many advantages to the software as a service (SaaS) business model - lower costs, a shorter sales cycle, and recurring revenue, to name a few - but marketing is not one of them. (At least, you rarely, if ever, see business leaders touting marketing as their reason for getting into the SaaS industry.) [...]The post Your One-Stop Shop for SaaS Marketing Success [Tips, Tools & More] appeared first on VennScience.