VMLY&R: VMLY&R wins TikTok Shop business for Southeast Asia mega shopping day campaigns

SINGAPORE - Global brand and customer experience agency VMLY&R has been appointed to handle TikTok Shop's major multimarket push around the year's biggest online shopping days and has already delivered stunning sales for 11.11, building to the 12.12 finale. The agency received the mandate in August 2023, following a competitive pitch to deliver the 11.11 ...The post VMLY&R wins TikTok Shop business for Southeast Asia mega shopping day campaigns appeared first on adobo Magazine Online.