WCG Blog Why Polling Will Change for the Better
We have seen many elections and referendums get it wrong in the last 18 months, whether it was the Brexit vote or this week's U.S. Presidential election. We are all wondering why. There is a good reason why these polls are inaccurate and an even better reason to be optimistic about the future of polling. [...]
Read full article ยป
WCG is a marketing communications firm providing integrated marketing, email marketing, public relations and corporate communication services.
Read more