By Kristen Montana The process of eye tracking is undoubtedly complex, but the concept itself is fairly simple: movements of the eyes and their measurements are used to infer various analyses. Eye trackers can either be remote (screen-based or on a desk top) or mobile (head-mounted). If you're wondering how it actually works, near-infrared light is [...]The post [INFOGRAPHIC] A Closer Look At Eye Tracking appeared first on Wilde Agency.