Ardath Albee is the CEO of Marketing Interactions. She regularly works with B2B clients to create digital marketing strategies that are compelling, highly leveraged and, most importantly, designed to engage prospects across the entirety of the buying process - what Ardath refers to as The Continuum Experience. Her most recent book Digital Relevance: Developing Marketing Content and [...]The post An Interview With Ardath Albee: Perception, Storytelling & Content Buyers Actually Want appeared first on Wilde Agency.