Reckitt has appointed Zenith Middle East as its media agency for the GCC region. Following a rigorous and competitive pitch process, Zenith ME will take the lead in executing a broad range of media responsibilities, including media planning and buying, digital, and offline media strategies. Imran Yousuf - Marketing Director Health Middle East, Reckitt, said: [...]The post Zenith Middle East wins Reckitt as its media agency appeared first on Campaign Middle East.
Zenith is an England-based digital agency that provides media, communication planning, value optimization, content strategy, performance marketing and related services.