ZipRealty: Realogy Presents Zap: Launch of Integrated Technology Platform Set to Propel Its Brands Forward

In August 2014, Realogy prevailed in its bold strategy to pursue Emeryville, Calif.-based ZipRealty, acquiring the innovative brokerage business and Zip's proven end-to-end technology platform for $167 million. Following fast on the heels of that move, Realogy has been rolling out ZipRealty's proprietary Zap® technology to the brokers, agents and consumers of the CENTURY 21®, [...]