Mumbai: The evolution of the social media space has led people to form stronger connections by communicating and interacting with each other. As the conversations evolved, marketers devised strategies to ensure ease in execution and delivery. But the landscape was still driven by people's behavior and demographics which was not the most efficient algorithm. Zirca Digital Solutions' whitepaper, [...]The post Zirca Digital Solutions' whitepaper highlights how mindset-based communication improves the ROI of Facebook campaigns appeared first on MediaNews4U.