Barbie Competitors or Alternatives

Barbie's top competitors include Mattel, Fisher-Price and Hasbro.

RANK

COMPANY

CEO

CEO RATING

EMPLOYEES

FUNDING

REVENUE

Barbie's company profile

Ynon Kreiz

Chairman & CEO

82/100
785
$0
$16M
1
Barbie's Competitor - Mattel logo

Ynon Kreiz

Chairman & CEO

100/100
33,900
- -
$5.4B
2
Barbie's Competitor - Fisher-Price logo

Ynon Kreiz

Chairman & CEO

82/100
1,000
- -
$1.6B
3
Barbie's Competitor - Hasbro logo

Chris Cocks

CEO

46/100
6,490
- -
$4.1B
4
Barbie's Competitor - Wedding Dress Garden logo

CEO

- -
- -
5
Barbie's Competitor - LEGO logo

Neils B. Christiansen

CEO

100/100
10,000 - 50,000
- -
$5B - 10B

Barbie VS Mattel

Mattel is Barbie's #1 competitor. Mattel is a Public company that was founded in 1945 in El Segundo, California. Mattel is in the Toys & Games industry. Compared to Barbie, Mattel has 33,115 more employees.

Barbie VS Fisher-Price

Fisher-Price is seen as one of Barbie's biggest rivals. Fisher-Price was founded in East Aurora, New York} in 1930. Fisher-Price is in the Online Retailers field. Compared to Barbie, Fisher-Price generates $1.6B more revenue.

Barbie VS Hasbro

Hasbro is one of Barbie's top competitors. Hasbro is headquartered in Pawtucket, Rhode Island, and was founded in 1923. Hasbro competes in the Toys & Games industry. Hasbro generates 25,847% the revenue of Barbie.

Frequently Asked Questions about Barbie

  1. Who are Barbie's top competitors?

    Barbie's top 3 competitors are Mattel, Fisher-Price, Hasbro.
  2. Who is similar to Barbie?

    Mattel is the most similar to Barbie. Fisher-Price and Hasbro are also similar to Barbie.
  1. Are Barbie and Mattel competitors?

    Yes, Mattel is one of Barbie’s top competitors.