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Peloton Competitors or Alternatives

Peloton's top competitors include Lululemon, FreeMotion and NordicTrack.

Unlock 10 more competitors →

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COMPANY

CEO

CEO RATING

EMPLOYEES

FUNDING

REVENUE

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Peloton's company profile

Karen Boone

Interim Co-CEO

82/100
9,770
$6.1B
$2.6B
  • $6.1B
    $2.6B
  • 9,770
    $6.1B
  • $2.6B
  • 82/100
  • 9,770
  • $6.1B
  • $2.6B
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1
Peloton's Competitor - Lululemon logo

Calvin McDonald

CEO

83/100
38,000
$327.6M
$9.2B
  • $327.6M
    $9.2B
  • 38,000
    $327.6M
  • $9.2B
  • 83/100
  • 38,000
  • $327.6M
  • $9.2B
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2
Peloton's Competitor - FreeMotion logo

CEO

- -
100 - 250
- -
$5M - 25M
  • - -
    $5M - 25M
  • 100 - 250
    - -
  • $5M - 25M
  • - -
  • 100 - 250
  • - -
  • $5M - 25M
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3
Peloton's Competitor - NordicTrack logo

CEO

- -
500 - 1,000
- -
$100M - 500M
  • - -
    $100M - 500M
  • 500 - 1,000
    - -
  • $100M - 500M
  • - -
  • 500 - 1,000
  • - -
  • $100M - 500M
View ProfileView
4
Peloton's Competitor - Echelon logo

Lou Lentine

Chairman & CEO

90/100
250 - 500
$130M
$100M - 500M
  • $130M
    $100M - 500M
  • 250 - 500
    $130M
  • $100M - 500M
  • 90/100
  • 250 - 500
  • $130M
  • $100M - 500M
View ProfileView
5
Peloton's Competitor - MYX Fitness logo

CEO

- -
- -
  • - -
  • - -
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  • - -
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Peloton's top 13 competitors are Lululemon, FreeMotion, NordicTrack, BowFlex, Echelon, MYX Fitness, Life Fitness, SoulCycle, Flywheel Sports, Fiture, Matrix Fitness, Tonal and Hydrow. Together they have raised over 1.7B between their estimated 46.3K employees. Peloton has 9,770 employees and is ranked 2nd among it's top 10 competitors. The top 10 competitors average 4,668.

Peloton VS Lululemon

Lululemon is seen as one of Peloton's top competitors. Lululemon's headquarters is in Vancouver, British Columbia, and was founded in 1998. Like Peloton, Lululemon also works within the Health Care Equipment & Services industry. Lululemon generates 350% of Peloton's revenue.

Peloton VS NordicTrack

NordicTrack is Peloton's #3 rival. NordicTrack is a Private company that was founded in 1975 in Logan, Utah. Like Peloton, NordicTrack also competes in the Health Care Equipment & Services sector. Compared to Peloton, NordicTrack has 9,210 fewer employees.

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Trending News for Peloton and Peloton's Competitors

March 25, 2025Seeking Alpha
March 25, 2025PYMNTS
Echelon Fitness is rolling out a generative artificial intelligence (GenAI) assistant for the users of its fitness equipment that adds a unique persona...
March 26, 2025WebWire
lululemon has announced a multi-year collaboration with San Leandro, CA based biotechnology pioneer� ZymoChem �to help expand the company's use of ...

Frequently Asked Questions about Peloton

  1. Who are Peloton's top competitors?

    Peloton's top 3 competitors are Lululemon, FreeMotion, NordicTrack.

  2. Who is similar to Peloton?

    Lululemon is the most similar to Peloton. FreeMotion and NordicTrack are also similar to Peloton.

  1. Are Peloton and Lululemon competitors?

    Yes, Lululemon is one of Peloton’s top competitors.